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Watch this β it's insane, no filter. It scared me because it's white. Then I blended it and it just turned into my skin. I don't even know how it works, but it works.
Jenna K., 31

matched their exact shade on the first blend.
saw more even skin β redness & dark spots visibly softened.
reached for it instead of their foundation.
Both, but skincare first. It's a color-correcting tinted serum, not a foundation. It comes out white because the pigment is encapsulated in a hydrating serum base. As you blend, that pigment reads your skin and turns into your exact shade β while hyaluronic acid, niacinamide, caffeine and a plumping peptide treat your skin underneath. So you get light-to-medium coverage and a skincare step in a single drop.
Foundation and tinted moisturizers work the same way: they lay one flat, pre-chosen color on top of your skin, so they cake, crease and often can't cover redness or dark spots. TruGlow doesn't sit on top. It becomes your color as you blend and color-corrects what you want gone β then keeps treating your skin all day. It's the difference between wearing a mask and wearing your own better skin.
That's the part people don't believe until they see it. There's no shade number to get wrong β you choose from six shades and the adaptive pigment reads your tone, pH and undertones to match you exactly, usually in one to two minutes. 97% of testers matched their exact shade on the very first blend. And if summer changes your skin, it adapts right along with you.
Yes β and it covers them differently. Instead of hiding color under more color, the adaptive pigment color-corrects: it cancels redness, softens dark spots and melasma, and neutralizes under-eye purple by reading your undertones. Coverage is light-to-medium and buildable, so you can layer a little more anywhere you want. 95% of testers saw more even skin, with redness and dark spots visibly softened.
Then you pay nothing. Blend it on, wear it, live in it for a few days. If it doesn't melt into your shade, doesn't cover what you wanted covered, or just doesn't feel like you β email us within 30 days and we'll refund you. No forms, no runaround, no fight. Today it's $29.95 instead of $49.